Layer 01
Identification
Resolves the companies behind anonymous traffic, enriches them, and scores them against your ideal customer profile.
The Helix platform
It identifies the companies researching you, analyses your market, decides what to do next, executes the work across content and campaigns, attributes the revenue, and remembers what worked — as one continuous system instead of nine disconnected tools.
14-day free trial · No credit card · Human approval on by default
Pipeline
Qualified accounts
CAC
Spend
28% from prev
36% from prev
33% from prev
30% from prev
31% from prev
Platform overview
Most marketing stacks break the loop into pieces: one tool sees traffic, another sees rankings, another sees spend, and a spreadsheet tries to reconcile them at month-end. Nothing learns.
Helix keeps the loop intact. Identification feeds intelligence, intelligence feeds decisions, decisions become executed work, execution produces attributed revenue, and revenue outcomes teach the next decision.
That is the difference between a tool that answers prompts and a system that compounds. Every cycle leaves the platform better informed about your market, your buyers, and your judgement — because your approvals and rejections are part of the dataset.
You stay in control throughout. Approval gates, budget ceilings, brand rules, and a complete audit trail are defaults, not add-ons.
The Helix lifecycle
One continuous loop. Every stage hands structured context to the next, and the last stage teaches the first.
Who is actually in the market for you
What the signal means for revenue
What to do next, and who approves it
Work that ships across channels
Proof, forecast, and compounding memory
Stage 1 of 17 · Identify
Someone lands on your site from search, an AI assistant, an ad, or a referral. In most funnels this is where the trail goes cold.
Produces
Session with source, path, and engagement signal
Core platform architecture
Each layer consumes structured output from the one before it. No exports, no stitching, no second version of the truth.
Layer 01
Resolves the companies behind anonymous traffic, enriches them, and scores them against your ideal customer profile.
Layer 02
Reads the market and your own performance: search, AI-answer visibility, content coverage, competitors, and revenue attribution.
Layer 03
Specialist agents weigh options against expected revenue impact and produce recommendations with their reasoning attached.
Layer 04
Approved work ships: pages published, technical fixes applied, campaigns launched, budgets reallocated.
Layer 05
Outcomes are attributed to accounts and revenue, then projected forward with confidence ranges.
Layer 06
Strategic DNA, experiments, and your approvals and rejections persist, so the next cycle starts smarter.
Platform pillars
Eight modules, all reading from the same memory and the same revenue data.
Layer 01 · Identify
Turns anonymous traffic into named companies, enriched, ICP-scored, and ranked by how seriously they are researching you.
Explore Visitor IntelligenceLayer 02 · Understand
Reads the market: rankings, AI-answer visibility, content gaps, and competitor moves — then tells you which work has the highest expected return.
Explore Marketing IntelligenceLayer 03 · Understand
Connects marketing activity to pipeline and closed revenue, so budget arguments end with a number instead of an opinion.
Explore Revenue IntelligenceLayer 04 · Decide
Strategist, SEO, content, visibility, campaign, and analyst agents sharing one memory of your business — plus a copilot you can interrogate.
Explore AI Agents & CopilotLayer 05 · Act
Builds, schedules, launches, and adjusts content and paid campaigns across channels — inside the approval gates and guardrails you set.
Explore Campaign OrchestrationLayer 06 · Learn
Multi-touch attribution feeding a forecast you can defend: expected pipeline, confidence range, and the levers that move it.
Explore Forecasting & AttributionFoundation
The persistent brain: your Strategic DNA, every experiment, every approval and rejection, every outcome — reused on the next decision.
Explore Memory EngineReporting
One screen and one weekly brief in plain English: what changed, what it produced, and what Helix is doing about it next.
Explore Executive DashboardIntelligence flow
Identification, enrichment, ICP scoring, and intent all resolve into one ranked queue your team can work — and the same records feed attribution later.
Companies identified
ICP matches
High intent
Execution surface
The agent queue is where the platform meets your judgement. Approve, edit, or reject — and every decision teaches the system.
Tasks this week
Awaiting approval
Auto-approved
AI decision flow
AI is used for research, prioritisation, drafting, and pattern detection. It is not used to make irreversible commercial decisions without a human, and it never invents data it does not have.
Input
A ranking drops, a target account returns, a campaign's cost per qualified account rises.
Context
Strategic DNA, past experiments, and prior decisions relevant to this signal are loaded.
Options
Candidate actions are generated and scored on expected revenue impact and confidence.
Reasoning
The chosen action is stated with the evidence, the trade-off, and the expected outcome.
Gate
Material changes wait for you. Routine work inside guardrails proceeds automatically.
Execution
Helix ships the change in your connected systems and logs it to the audit trail.
Feedback
The measured result — and your decision — are written back to memory.
Why teams consolidate on Helix
Helix resolves the companies behind it.
One system instead of a stack that does not talk.
Pipeline tied to companies, not sessions.
Context accumulates instead of resetting.
Comparison highlights
Point tools and prompt-based assistants each solve a slice. Helix owns the loop.
| Helix CMO | AI writing tools | Point tool stack | Agency retainer | |
|---|---|---|---|---|
| Identifies companies visiting your site | Included | Not included | Sometimes | Not included |
| Persistent brand and strategy memory | Included | Not included | Not included | In someone's head |
| Executes work, not just suggestions | Included | Not included | Partly | Included |
| Account-level revenue attribution | Included | Not included | Fragmented | Reported monthly |
| Shows reasoning before acting | Included | Not included | Not included | Varies |
| Learns from your rejections | Included | Not included | Not included | Slowly |
| Forecasts pipeline with confidence range | Included | Not included | Not included | Not included |
| Cost scales with headcount | Not included | Not included | Included | Included |
Connect your site and analytics, and Helix will show you which companies visited last week and what it would do about them.
FAQ
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